The best online business you’ve never considered? Branded YouTube Channels
The best online business you’ve never considered? Branded YouTube Channels
The best online business you’ve never considered? Branded YouTube Channels
See how our clients build YouTube channels that generate income without being on camera, chasing trends, or making all the content themselves
Client Results
From helping people quit their 9–5 jobs to consulting for YouTube's biggest media companies, these are real stories from real clients who trusted the process and saw the results.
Steve - $0 to $10,000/month
Agent Flappy
100k+
subs
After years stuck in a 9–5 he hated and a string of failed side hustles, Steve partnered with me to launch Agent Flappy, a 2D animated US presidents channel built as a true YouTube brand from day one. From the very first uploads, the channel gained traction, getting monetized after just two videos. The first video surpassed five million views within five months, the second crossed one million, and today every upload averages around 200,000-500,000 views, with a rapidly strengthening core audience. Alongside AdSense, the channel attracted strong brand sponsorships, creating a diversified and scalable income stream. In under six months, Agent Flappy has already generated over $30,000 in profit. The channel now averages around $10,000 per month in AdSense, with an additional $15,000 from sponsorships, and is on track to generate $100,000-$200,000 in profit per year going forward.
Steve - $0 to $10,000/month
Agent Flappy
100k+
subs
After years stuck in a 9–5 he hated and a string of failed side hustles, Steve partnered with me to launch Agent Flappy, a 2D animated US presidents channel built as a true YouTube brand from day one. From the very first uploads, the channel gained traction, getting monetized after just two videos. The first video surpassed five million views within five months, the second crossed one million, and today every upload averages around 200,000-500,000 views, with a rapidly strengthening core audience. Alongside AdSense, the channel attracted strong brand sponsorships, creating a diversified and scalable income stream. In under six months, Agent Flappy has already generated over $30,000 in profit. The channel now averages around $10,000 per month in AdSense, with an additional $15,000 from sponsorships, and is on track to generate $100,000-$200,000 in profit per year going forward.
Steve - $0 to $10,000/month
Agent Flappy
100k+
subs
After years stuck in a 9–5 he hated and a string of failed side hustles, Steve partnered with me to launch Agent Flappy, a 2D animated US presidents channel built as a true YouTube brand from day one. From the very first uploads, the channel gained traction, getting monetized after just two videos. The first video surpassed five million views within five months, the second crossed one million, and today every upload averages around 200,000-500,000 views, with a rapidly strengthening core audience. Alongside AdSense, the channel attracted strong brand sponsorships, creating a diversified and scalable income stream. In under six months, Agent Flappy has already generated over $30,000 in profit. The channel now averages around $10,000 per month in AdSense, with an additional $15,000 from sponsorships, and is on track to generate $100,000-$200,000 in profit per year going forward.
Andrew - $0 to $100,000+/year
Out of Bounds
100k+
subs
After being made redundant as a basketball coach, Andrew partnered with me to launch Out Of Bounds. From the very first upload, which surpassed one million views and immediately got us monetized, the channel gained traction. That momentum turned into a streak of seven consecutive videos each crossing one million views, cementing the channel’s authority in its niche and driving rapid audience growth. Alongside YouTube AdSense, we secured high-quality brand sponsorships that created a diversified income stream on top. In just over one year, Out Of Bounds has generated more than $100,000. In 2025 alone, it has averaged $10,000–$15,000 per month, earning over $70,000 in the first six months.
Andrew - $0 to $100,000+/year
Out of Bounds
100k+
subs
After being made redundant as a basketball coach, Andrew partnered with me to launch Out Of Bounds. From the very first upload, which surpassed one million views and immediately got us monetized, the channel gained traction. That momentum turned into a streak of seven consecutive videos each crossing one million views, cementing the channel’s authority in its niche and driving rapid audience growth. Alongside YouTube AdSense, we secured high-quality brand sponsorships that created a diversified income stream on top. In just over one year, Out Of Bounds has generated more than $100,000. In 2025 alone, it has averaged $10,000–$15,000 per month, earning over $70,000 in the first six months.
Andrew - $0 to $100,000+/year
Out of Bounds
100k+
subs
After being made redundant as a basketball coach, Andrew partnered with me to launch Out Of Bounds. From the very first upload, which surpassed one million views and immediately got us monetized, the channel gained traction. That momentum turned into a streak of seven consecutive videos each crossing one million views, cementing the channel’s authority in its niche and driving rapid audience growth. Alongside YouTube AdSense, we secured high-quality brand sponsorships that created a diversified income stream on top. In just over one year, Out Of Bounds has generated more than $100,000. In 2025 alone, it has averaged $10,000–$15,000 per month, earning over $70,000 in the first six months.
Taha - Monetized with his first video
Safe by Design
33k+
subs
After one strategy call, Taha launched his first branded channel. His first video passed 1,000,000 views, earned $3,500 in the first month, and landed a $4,000 sponsorship deal, all from that single upload. This allowed him to quit his job as a DoorDash driver and pursue YouTube full-time. He later exited the Safe By Design channel for $30,000+.
Taha - Monetized with his first video
Safe by Design
33k+
subs
After one strategy call, Taha launched his first branded channel. His first video passed 1,000,000 views, earned $3,500 in the first month, and landed a $4,000 sponsorship deal, all from that single upload. This allowed him to quit his job as a DoorDash driver and pursue YouTube full-time. He later exited the Safe By Design channel for $30,000+.
Taha - Monetized with his first video
Safe by Design
33k+
subs
After one strategy call, Taha launched his first branded channel. His first video passed 1,000,000 views, earned $3,500 in the first month, and landed a $4,000 sponsorship deal, all from that single upload. This allowed him to quit his job as a DoorDash driver and pursue YouTube full-time. He later exited the Safe By Design channel for $30,000+.
Dan - From 0 to 500k views on his first video and $10,000+ sponsorships within weeks
Park Vibes
25k+
subs
When Dan wanted to launch his first YouTube brand, he came to me with a difficult challenge: turning national-park journalism into a YouTube channel with real demand. Despite his background at TIME Magazine, VICE, and Facebook, he knew YouTube required a completely different strategy, one built on data-driven ideation, packaging psychology, and a clear positioning gap. I validated three concepts, built the channel strategy from scratch, and found a Positioning Gap for him. The first video reached 500,000 views, instantly monetized the channel, and every upload since has landed between 200,000 and 400,000+ views, with several now pushing toward one million. Within weeks the channel secured four- and five-figure sponsorship deals, built a loyal returning audience, and gave Dan the traction he needed to raise additional funding for the project. Today Park Vibes continues to grow month over month, and is already becoming one of the strongest emerging brands in the outdoor documentary space.
Dan - From 0 to 500k views on his first video and $10,000+ sponsorships within weeks
Park Vibes
25k+
subs
When Dan wanted to launch his first YouTube brand, he came to me with a difficult challenge: turning national-park journalism into a YouTube channel with real demand. Despite his background at TIME Magazine, VICE, and Facebook, he knew YouTube required a completely different strategy, one built on data-driven ideation, packaging psychology, and a clear positioning gap. I validated three concepts, built the channel strategy from scratch, and found a Positioning Gap for him. The first video reached 500,000 views, instantly monetized the channel, and every upload since has landed between 200,000 and 400,000+ views, with several now pushing toward one million. Within weeks the channel secured four- and five-figure sponsorship deals, built a loyal returning audience, and gave Dan the traction he needed to raise additional funding for the project. Today Park Vibes continues to grow month over month, and is already becoming one of the strongest emerging brands in the outdoor documentary space.
Dan - From 0 to 500k views on his first video and $10,000+ sponsorships within weeks
Park Vibes
25k+
subs
When Dan wanted to launch his first YouTube brand, he came to me with a difficult challenge: turning national-park journalism into a YouTube channel with real demand. Despite his background at TIME Magazine, VICE, and Facebook, he knew YouTube required a completely different strategy, one built on data-driven ideation, packaging psychology, and a clear positioning gap. I validated three concepts, built the channel strategy from scratch, and found a Positioning Gap for him. The first video reached 500,000 views, instantly monetized the channel, and every upload since has landed between 200,000 and 400,000+ views, with several now pushing toward one million. Within weeks the channel secured four- and five-figure sponsorship deals, built a loyal returning audience, and gave Dan the traction he needed to raise additional funding for the project. Today Park Vibes continues to grow month over month, and is already becoming one of the strongest emerging brands in the outdoor documentary space.
Adam - $5,000/month to $50,000+/month
ThisIsLife
300k+
subs
When I joined ThisIsLife in February 2024, the channel was at its lowest point with 56,000 subscribers, bringing in around $5,000 per month, and a community guidelines strike that had destroyed its momentum. Over the next two months we rebuilt the strategy from the ground up by introducing a new ideation process, refining audience targeting, and improving thumbnail and title psychology. Within months the channel surpassed $20,000 per month and then achieved three consecutive $50,000 months. It grew from 56,000 to 129,000 subscribers in five months. One of the new ideas became the most viral upload in the channel’s history, earning $95,000 from a single video. Over one year later the channel has grown to more than 300,000 subscribers and since I joined has generated over $400,000 in total. Today it is still producing more than $20,000 per month in profit.
Adam - $5,000/month to $50,000+/month
ThisIsLife
300k+
subs
When I joined ThisIsLife in February 2024, the channel was at its lowest point with 56,000 subscribers, bringing in around $5,000 per month, and a community guidelines strike that had destroyed its momentum. Over the next two months we rebuilt the strategy from the ground up by introducing a new ideation process, refining audience targeting, and improving thumbnail and title psychology. Within months the channel surpassed $20,000 per month and then achieved three consecutive $50,000 months. It grew from 56,000 to 129,000 subscribers in five months. One of the new ideas became the most viral upload in the channel’s history, earning $95,000 from a single video. Over one year later the channel has grown to more than 300,000 subscribers and since I joined has generated over $400,000 in total. Today it is still producing more than $20,000 per month in profit.
Adam - $5,000/month to $50,000+/month
ThisIsLife
300k+
subs
When I joined ThisIsLife in February 2024, the channel was at its lowest point with 56,000 subscribers, bringing in around $5,000 per month, and a community guidelines strike that had destroyed its momentum. Over the next two months we rebuilt the strategy from the ground up by introducing a new ideation process, refining audience targeting, and improving thumbnail and title psychology. Within months the channel surpassed $20,000 per month and then achieved three consecutive $50,000 months. It grew from 56,000 to 129,000 subscribers in five months. One of the new ideas became the most viral upload in the channel’s history, earning $95,000 from a single video. Over one year later the channel has grown to more than 300,000 subscribers and since I joined has generated over $400,000 in total. Today it is still producing more than $20,000 per month in profit.
Underknown - 15,000,000 Views On 1 Video
What If
8M+
subs
In May 2024, I joined Underknown, contributing across some of their biggest channels including What If (8M+ subscribers), Aperture (2M+), How To Survive (2M+), and Animalogic (2M+). My focus was on raising both the “view floor” and “view ceiling” by improving the ideation process, boosting performance across the board, increasing ad revenue, and creating new content formats. Within weeks, the first new format ideated for What If crossed 1M+ views straight out of the gate. Then, the second format went viral, hitting 15M views in just six months, becoming What If’s 4th most viewed video of all time and doubling the channel’s monthly revenue.
Underknown - 15,000,000 Views On 1 Video
What If
8M+
subs
In May 2024, I joined Underknown, contributing across some of their biggest channels including What If (8M+ subscribers), Aperture (2M+), How To Survive (2M+), and Animalogic (2M+). My focus was on raising both the “view floor” and “view ceiling” by improving the ideation process, boosting performance across the board, increasing ad revenue, and creating new content formats. Within weeks, the first new format ideated for What If crossed 1M+ views straight out of the gate. Then, the second format went viral, hitting 15M views in just six months, becoming What If’s 4th most viewed video of all time and doubling the channel’s monthly revenue.
Underknown - 15,000,000 Views On 1 Video
What If
8M+
subs
In May 2024, I joined Underknown, contributing across some of their biggest channels including What If (8M+ subscribers), Aperture (2M+), How To Survive (2M+), and Animalogic (2M+). My focus was on raising both the “view floor” and “view ceiling” by improving the ideation process, boosting performance across the board, increasing ad revenue, and creating new content formats. Within weeks, the first new format ideated for What If crossed 1M+ views straight out of the gate. Then, the second format went viral, hitting 15M views in just six months, becoming What If’s 4th most viewed video of all time and doubling the channel’s monthly revenue.
Who is Leander Hofkes?
I uploaded my first YouTube video at the age of 10, recording my TV screen with a camcorder balanced on a pillow.
After college, I skipped the corporate path, took a warehouse night shift, and went all-in on YouTube. One viral video changed everything.
I built my own channel, Justicul, to over 350,000 subscribers, 80 million+ views, and nearly $400,000 in revenue, but I didn’t stop there.
I later became a strategist for one of the biggest YouTube media companies, Underknown (founders of What If, 8M+ subs), where I helped double their monthly revenue and create their 4th most-viewed video of all time with 14 million+ views.
Since then, I’ve helped new creators go from $0 to $10K/month, and scaled existing ones to $50K months.
Now I run Branded Empires, where I help serious individuals build profitable YouTube channels. Even the coaches inside this program, like Steve, started as clients and partners of mine before launching their own successful channels.
If you’re not here for shortcuts but for something sustainable, you’re in the right place.
I uploaded my first YouTube video at the age of 10, recording my TV screen with a camcorder balanced on a pillow.
After college, I skipped the corporate path, took a warehouse night shift, and went all-in on YouTube. One viral video changed everything.
I built my own channel, Justicul, to over 350,000 subscribers, 80 million+ views, and nearly $400,000 in revenue, but I didn’t stop there.
I later became a strategist for one of the biggest YouTube media companies, Underknown (founders of What If, 8M+ subs), where I helped double their monthly revenue and create their 4th most-viewed video of all time with 14 million+ views.
Since then, I’ve helped new creators go from $0 to $10K/month, and scaled existing ones to $50K months.
Now I run Branded Empires, where I help serious individuals build profitable YouTube channels. Even the coaches inside this program, like Steve, started as clients and partners of mine before launching their own successful channels.
If you’re not here for shortcuts but for something sustainable, you’re in the right place.
Justicul
350k+
Built from scratch into a 350k+ subscriber channel with 80M+ views and $400K+ in revenue through diversified monetization.
Founder
Out of Bounds
100k+
A branded basketball channel I've helped build from 0 to 100,000 subscribers and $100K+ profit.
Co-Founder
Gravipull
75k+
A space brand that I've helped build from 0 to 75,000 subscribers and consistent $5,000/month profit.
Co-Founder
Agent Flappy
150k+
A brand focused on American History that I've helped build from 0 to 150,000 subscribers and $10,000/month.
Co-Founder
YouTube Strategist Role
YouTube Strategist Role
For over two years, I’ve consulted with Underknown (creators of What If, 8.5M+ subs), shaping strategy across their entire portfolio (Aperture, Animalogic, How To Survive). By improving ideation and packaging on What If, I raised both the view floor and ceiling. One of my first new formats achieved 1M+ views; another hit 15M views in under six months, becoming What If’s 4th most-viewed video ever, and doubling monthly revenue.
We take on limited serious applicants each month
If you're ready, apply now.
Disclaimer
Please understand that results are not typical. Your results will vary and depend on many factors, including your background, experience, resources, and the effort you put in. All business carries risk and requires consistent effort and action. Branded Empires cannot and does not make any guarantees about your ability to get results or earn income with our ideas, strategies, or coaching. Nothing on this page, in our programs, or in our materials is a promise or guarantee of future earnings. Any financial figures or client results referenced are illustrative of what is possible, not what is guaranteed. We do not provide legal, financial, or tax advice. You should consult with your own advisors before making business decisions. You alone are responsible for your decisions, actions, and results, and by enrolling in our programs, you agree not to hold us liable for your outcomes at any time or under any circumstance.
Not Facebook™: This site is not a part of the Facebook™ website or Facebook Inc. Additionally, this site is NOT endorsed by Facebook™ in any way. Facebook™ is a trademark of Meta Platforms, Inc.
Disclaimer
Please understand that results are not typical. Your results will vary and depend on many factors, including your background, experience, resources, and the effort you put in. All business carries risk and requires consistent effort and action. Branded Empires cannot and does not make any guarantees about your ability to get results or earn income with our ideas, strategies, or coaching. Nothing on this page, in our programs, or in our materials is a promise or guarantee of future earnings. Any financial figures or client results referenced are illustrative of what is possible, not what is guaranteed. We do not provide legal, financial, or tax advice. You should consult with your own advisors before making business decisions. You alone are responsible for your decisions, actions, and results, and by enrolling in our programs, you agree not to hold us liable for your outcomes at any time or under any circumstance.
Not Facebook™: This site is not a part of the Facebook™ website or Facebook Inc. Additionally, this site is NOT endorsed by Facebook™ in any way. Facebook™ is a trademark of Meta Platforms, Inc.
Disclaimer
Please understand that results are not typical. Your results will vary and depend on many factors, including your background, experience, resources, and the effort you put in. All business carries risk and requires consistent effort and action. Branded Empires cannot and does not make any guarantees about your ability to get results or earn income with our ideas, strategies, or coaching. Nothing on this page, in our programs, or in our materials is a promise or guarantee of future earnings. Any financial figures or client results referenced are illustrative of what is possible, not what is guaranteed. We do not provide legal, financial, or tax advice. You should consult with your own advisors before making business decisions. You alone are responsible for your decisions, actions, and results, and by enrolling in our programs, you agree not to hold us liable for your outcomes at any time or under any circumstance.
Not Facebook™: This site is not a part of the Facebook™ website or Facebook Inc. Additionally, this site is NOT endorsed by Facebook™ in any way. Facebook™ is a trademark of Meta Platforms, Inc.